Bathroom, Grohe

Paul Flowers, Senior Vice President Design, Grohe AG

GROHE wins multiple times at iF awards

Five products and one concept from GROHE were awarded at the iF International Forum Design event.

Apart from two faucets and three showers singled out for the “iF product design award”, the company also won the “iF communication design” award for its latest exhibit at ISH, the trade fair for the bathroom experience, building, energy, air-conditioning technology and renewable energies.

“As we continue to maximise the potential of our products and our brand, we create new design universes and shape new trends,” said Paul Flowers, senior vice president design at Grohe AG.

“We are delighted to see our innovations and our high standards in terms of quality and functionality being recognised and rewarded. For us, winning an iF award is always an honour and an inspiration at the same time,” he added.

The products which the jurors picked for the awards include: the Eurodisc Cosmopolitan line of faucets and fittings;  the Power & Soul line of showers; the GROHE Tempesta New; the Allure Brilliant; and, the Sena Freehander.

After the official handover of the awards at the iF design awards night at the BMW Welt centre in Munich on February 10, 2012, the award winning products and concepts will feature in the inaugural iF design exhibition which will be hosted at Hamburg’s HafenCity for several months.